Big data for small business for dummies
Marr, Bernard
Big data for small business for dummies - New Delhi Wiley India Pvt. Ltd. 2016 - xi, 242 p.
Description
Business data has been around for a long time. Unfortunately, it was trapped away in overcrowded filing cabinets and on archaic floppy disks. Now, thanks to technology and new tools that display complex databases in a much simpler manner, small businesses can benefit from the big data that's been hiding right under their noses. With the help of this friendly guide, you'll discover how to get your hands on big data to develop new offerings, products and services; understand technological change; create an infrastructure; develop strategies and make smarter business decisions.
9788126559688
Big data
Decision making--Statistical methods
Information technology--Management
Decision making--Data processing
658.4038 / MAR
Big data for small business for dummies - New Delhi Wiley India Pvt. Ltd. 2016 - xi, 242 p.
Description
Business data has been around for a long time. Unfortunately, it was trapped away in overcrowded filing cabinets and on archaic floppy disks. Now, thanks to technology and new tools that display complex databases in a much simpler manner, small businesses can benefit from the big data that's been hiding right under their noses. With the help of this friendly guide, you'll discover how to get your hands on big data to develop new offerings, products and services; understand technological change; create an infrastructure; develop strategies and make smarter business decisions.
9788126559688
Big data
Decision making--Statistical methods
Information technology--Management
Decision making--Data processing
658.4038 / MAR