From pony to unicorn: scaling a start up sustainably (Record no. 2278)

MARC details
000 -LEADER
fixed length control field 01863nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220225151123.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220225b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780670094448
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.04
Item number AGG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aggarwal, Sanjeev
245 ## - TITLE STATEMENT
Title From pony to unicorn: scaling a start up sustainably
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Penguin Random House India Pvt. Ltd.
Place of publication, distribution, etc. Haryana
Date of publication, distribution, etc. 2020
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 257 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 599.00
520 ## - SUMMARY, ETC.
Summary, etc. The journey of a business-from a small start-up to a large company ready for an initial public offering (IPO)-is fraught with pitfalls and landmines. To scale a company, one needs to do more than just expand distribution and ramp up revenue. Scale entails a long-term vision that includes putting in place a timeline to achieve anticipated milestones, hiring and managing the right talent, sourcing capital to support expansion and building in simple yet effective processes as well as technology. Scaling requires the founders and the leadership team to understand the different pieces of the puzzle of scale and the components of organization-building.<br/><br/>From Pony to Unicorn lucidly describes the X-to-10X journey that every start-up aspiring to become a unicorn has to go through. The book effortlessly narrates the fundamental principles behind scaling. Peppered with anecdotes, insights and practical wisdom, the book is a treasure trove of lessons derived from the authors' rich personal experiences in both building and guiding several start-ups that went on to attain the 'unicorn' status and became public-listed companies. Guaranteed to make for a very interesting read, the book will be useful to entrepreneurs, leaders and investors involved in scaling start-ups.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Entrepreneurship
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New business enterprises
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hari, T. N
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Marketing TB5369 12-02-2022 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 02/25/2022 Technical Bureau India Pvt. Ltd. 419.50   338.04 AGG 001968 02/25/2022 1 599.00 02/25/2022 Book

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