The new rules of business: get ahead or get left behind (Record no. 2438)

MARC details
000 -LEADER
fixed length control field 01309nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220506160232.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220506b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780143446927
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number SRI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Srivastava, Rajesh
245 ## - TITLE STATEMENT
Title The new rules of business: get ahead or get left behind
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Penguin Random House India Pvt. Ltd.
Place of publication, distribution, etc. Haryana
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 326 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 299.00
520 ## - SUMMARY, ETC.
Summary, etc. Treating your customers well is no longer enough. The new rule is: employees too, have to be treated as well, if not better, than the customers. Happy employees make happy customers, and happy customers tend to be loyal.<br/>Do you spend money in advertising to create awareness about your product? You don't need to do that any longer. The new rule is: invest in making your product so good that it does its own marketing.<br/>New Age companies, Amazon and Flipkart, Uber and Ola, and Netflix, among others, are dismantling the old rules of business and installing new rules in their place.<br/>This book unfolds the mysteries of these new ways of doing business which most companies try to keep under wraps. Compellingly written with several anecdotes, this is a gripping book full of incredible insights.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Industrial management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type Bill No Bill Date
    Dewey Decimal Classification     Human Resource and Organization Behvaiour Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 05/06/2022 Technical Bureau India Pvt. Ltd. 209.30   658 SRI 002388 05/06/2022 1 299.00 05/06/2022 Book TB210 25-04-2022

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