Data mining for business intelligence: concepts, techniques and applications in Microsoft Office Excel with XLMiner (Record no. 327)

MARC details
000 -LEADER
fixed length control field 02311nam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190903185752.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190903b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126517589
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 005.54
Item number SHM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shmueli, Galit
245 ## - TITLE STATEMENT
Title Data mining for business intelligence: concepts, techniques and applications in Microsoft Office Excel with XLMiner
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Wiley India Pvt. Ltd.
Date of publication, distribution, etc. 2016
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 279 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 849.00
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Foreword<br/><br/>Preface<br/><br/>Acknowledgments<br/><br/> <br/><br/>1. Introduction<br/><br/>2. Overview of the Data Mining Process<br/><br/>3. Data Exploration and Dimension Reduction<br/><br/>4. Evaluating Classification and Predictive Performance<br/><br/>5. Multiple Linear Regression<br/><br/>6. Three Simple Classification Methods<br/><br/>7. Classification and Regression trees<br/><br/>8. Logistic Regression<br/><br/>9. Neural Nets<br/><br/>10. Discriminant Analysis<br/><br/>11. Association Rules<br/><br/>12. Cluster Analysis<br/><br/>13. Cases<br/><br/>References<br/><br/>Index<br/><br/> <br/><br/>
520 ## - SUMMARY, ETC.
Summary, etc. Description<br/>This book arose out of a data mining course at MIT’s Sloan School of Management. Preparation for the course revealed that there are a number of excellent books on the business context of data mining, but their coverage of the statistical and machine learning algorithms and theoretical underpinnings is not sufficiently detailed to provide a practical guide for users who possess the raw skills and tools to analyze data. This book is intended for the business student (and practitioner) of data mining techniques, and the goal is threefold: (1) to provide both a theoretical and practical understanding of the key methods of classification, prediction, reduction and exploration that are at the heart of data mining; (2) to provide a business decision-making context for these methods; and (3) using real business cases and data, to illustrate the application and interpretation of these methods. The book employs the use of an Excel® add-in, XLMinerTM, at no cost to registered instructors, in order to illustrate and interpret the various data sets that are presented throughout. Real-life business cases are also presented so that readers can implement algorithms with a very low learning hurdle.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Data mining
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Patel, Nitin R.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Accession Number Date last seen Date checked out Copy number Cost, replacement price Price effective from Koha item type Total Renewals Checked out
    Dewey Decimal Classification     IT & Decisions Sciences Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 05/01/2019 Gratis Book 1 005.54 SHM 000018 03/02/2020 02/17/2020 1 849.00 09/03/2019 Book    
    Dewey Decimal Classification     IT & Decisions Sciences Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 05/01/2019 Gratis Book 5 005.54 SHM 000019 02/22/2021 02/20/2021 2 849.00 09/03/2019 Book 1  
    Dewey Decimal Classification     IT & Decisions Sciences Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 05/01/2019 Gratis Book   005.54 SHM 000020 09/03/2019   3 849.00 09/03/2019 Book    
    Dewey Decimal Classification     IT & Decisions Sciences Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 05/01/2019 Gratis Book 2 005.54 SHM 000021 07/26/2021 07/26/2021 4 849.00 09/03/2019 Book 1 10/24/2021
    Dewey Decimal Classification     IT & Decisions Sciences Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 05/01/2019 Gratis Book   005.54 SHM 000022 09/03/2019   5 849.00 09/03/2019 Book    
    Dewey Decimal Classification     IT & Decisions Sciences Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 05/01/2019 Gratis Book 2 005.54 SHM 000023 01/27/2021 01/21/2021 6 849.00 09/03/2019 Book 1  

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