Onward: (Record no. 3618)

MARC details
000 -LEADER
fixed length control field 01533nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230123114654.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230123b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781609613822
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 647.9573
Item number SCH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Schultz, Howard
245 ## - TITLE STATEMENT
Title Onward:
Remainder of title how Starbucks fought for its life without losing its soul
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Rodale Books
Place of publication, distribution, etc. New York
Date of publication, distribution, etc. 2011
300 ## - PHYSICAL DESCRIPTION
Extent xv, 350 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 899.00
520 ## - SUMMARY, ETC.
Summary, etc. In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In Onward, he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity.<br/><br/>Offering you a snapshot of the recession that left no company unscathed, the book shows in riveting detail how one company struggled and recreated itself in the midst of it all. In addition, you’ll get an inside look into Schultz’s central leadership philosophy: It’s not about winning, it’s about the right way to win.<br/><br/>Onward is a compelling, candid narrative documenting the maturing of a brand as well as a businessman. Ultimately, Schultz gives you a sense of hope that, no matter how tough times get, the future can be more successful than the past.<br/><br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Starbucks Coffee Company
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Organizational change
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Coffee--Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Date checked out Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Marketing TB2748 06-01-2023 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 01/23/2023 Technical Bureau India Pvt. Ltd. 629.30 1 647.9573 SCH 004296 04/12/2023 03/13/2023 1 899.00 01/23/2023 Book

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