The YouTube formula: (Record no. 3820)

MARC details
000 -LEADER
fixed length control field 01841nam a22002297a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230809145728.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230105b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781119716020
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 384.38
Item number EVE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Eves, Derral
245 ## - TITLE STATEMENT
Title The YouTube formula:
Remainder of title how anyone can unlock the algorithm to drive views, build an audience, and grow revenue
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. John Wiley & Sons, Inc.
Place of publication, distribution, etc. New Jersey
Date of publication, distribution, etc. 2021
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 320 p.
365 ## - TRADE PRICE
Price type code USD
Price amount 24.95
520 ## - SUMMARY, ETC.
Summary, etc. Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.<br/><br/>Full of actionable advice and concrete strategies, this book teaches readers how to:<br/><br/>Launch a channel<br/>Create life-changing content<br/>Drive rapid view and subscriber growth<br/>Build a brand and increase engagement<br/>Improve searchability<br/>Monetize content and audience<br/>Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element YouTube (Electronic resource)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Success in business
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Webcasting
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Entrepreneurship
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Online social networks
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     IT & Decisions Sciences TB2584 24-12-2022 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 01/05/2023 Technical Bureau India Pvt. Ltd. 1356.67   384.38 EVE 004150 01/05/2023 1 2063.37 01/05/2023 Book

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