How to win an argument: (Record no. 4403)

MARC details
000 -LEADER
fixed length control field 02139nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221216134030.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780691164335
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.45
Item number CIC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cicero, Marcus Tullius
245 ## - TITLE STATEMENT
Title How to win an argument:
Remainder of title an Ancient guide to the art of persuasion
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Princeton University Press
Place of publication, distribution, etc. New Jersey
Date of publication, distribution, etc. 2016
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 263 p.
365 ## - TRADE PRICE
Price type code USD
Price amount 16.95
520 ## - SUMMARY, ETC.
Summary, etc. All of us are faced countless times with the challenge of persuading others, whether we’re trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct—and often floundering or failing as a result—we’d win more arguments if we learned the timeless art of verbal persuasion, rhetoric. How to Win an Argument gathers the rhetorical wisdom of Cicero, ancient Rome’s greatest orator, from across his works and combines it with passages from his legal and political speeches to show his powerful techniques in action. The result is an enlightening and entertaining practical introduction to the secrets of persuasive speaking and writing—including strategies that are just as effective in today’s offices, schools, courts, and political debates as they were in the Roman forum.<br/><br/>How to Win an Argument addresses proof based on rational argumentation, character, and emotion; the parts of a speech; the plain, middle, and grand styles; how to persuade no matter what audience or circumstances you face; and more. Cicero’s words are presented in lively translations, with illuminating introductions; the book also features a brief biography of Cicero, a glossary, suggestions for further reading, and an appendix of the original Latin texts.<br/><br/>Astonishingly relevant, this unique anthology of Cicero’s rhetorical and oratorical wisdom will be enjoyed by anyone who ever needs to win arguments and influence people—in other words, all of us.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Persuasion (Rhetoric)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Rhetoric, Ancient
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name May. James M.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Human Resource and Organization Behvaiour IB/IN/779 24-11-2022 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 12/16/2022 International Book Centre 921.66   658.45 CIC 004048 12/16/2022 1 1401.77 12/16/2022 Book

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