MARC details
| 000 -LEADER |
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| fixed length control field |
03060nam a22002537a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20230209110532.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
230209b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781839108648 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658.049 |
| Item number |
RIC |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Richter, Nicole Franziska |
| 245 ## - TITLE STATEMENT |
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| Title |
International business strategy and cross-cultural management: |
| Remainder of title |
an applied approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Name of publisher, distributor, etc. |
Edward Elgar Publishing Ltd. |
| Place of publication, distribution, etc. |
Cheltenham |
| Date of publication, distribution, etc. |
2022 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xvii, 327 p. |
| 365 ## - TRADE PRICE |
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| Price type code |
GBP |
| Price amount |
34.95 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Contents: Preface 1. Analyzing international markets 2. Selecting international markets 3. Analyzing and selecting modes to enter, operate in and exit international markets 4. Entering markets with a partner 5. Developing strategy and strategic positioning in international markets 6. Designing global value chains 7. Designing the MNE organization 8. Navigating intercultural interactions 9. Leading and motivating people in an international environment 10. Building an effective international workforce Index |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into analysing, selecting and entering international markets, strategic partnerships, strategic positioning, global value chains, organizational designs, intercultural interaction, leadership and motivation and international human resources management. For each of these topics, advanced and contemporary theoretical and analytical frameworks are discussed and translated into toolsets that will assist readers in solving practical challenges.<br/><br/>Key Features:<br/><br/>• A strong connection of theoretical foundations with illustrative case studies<br/>• Integration of current trends and challenges, such as intercultural competence, migration and digitalization, offshoring and global value chains<br/>• Comprehensive practical examples from multinational firms that demonstrate the value of the frameworks and toolsets included in each chapter<br/>• An integrative case study that picks up key practical challenges in each chapter and invites the reader to apply theories, frameworks and toolsets<br/>• A supplementary website that provides multiple materials for furthering readers’ knowledge, including toolsets, further cases and exercises, accompanying videos, quizzes, and presentation slides<br/><br/>International Business Strategy and Cross-Cultural Management is a key resource for postgraduate courses on international business management, globalization and entrepreneurship, international human resource management and global marketing. It will also serve as a complementary text for lecturers and students involved in the X-Culture project. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Strategic planning |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Business planning |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Industrial management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
International business enterprises |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Hauff, Sven |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Strandskov, Jesper |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |