Advanced introduction to pricing strategy and analytics (Record no. 5929)

MARC details
000 -LEADER
fixed length control field 01308nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240222144855.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240222b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781788110099
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.81605
Item number RAO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rao, Vithala R.
245 ## - TITLE STATEMENT
Title Advanced introduction to pricing strategy and analytics
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Edward Elgar Publishing Ltd.
Place of publication, distribution, etc. Cheltenham
Date of publication, distribution, etc. 2023
300 ## - PHYSICAL DESCRIPTION
Extent x, 305 p.
365 ## - TRADE PRICE
Price type code GBP
Price amount 21.95
520 ## - SUMMARY, ETC.
Summary, etc. Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business, and law, expertly written by the world’s leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas.<br/><br/>This Advanced Introduction explores strategies of pricing products (goods and services) that can be employed by a firm. The analytical techniques and data necessary for implementing the pricing strategies are described in an easy-to-understand manner, along with examples. Pricing strategies covered include cost-plus, reference value pricing, product line pricing, pricing product bundles, pricing over time, pricing under competition, and subscription pricing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Pricing Strategy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Operations Management & Quantitative Techniques TB3711 08-02-2024 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 02/22/2024 Technical Bureau India Pvt. Ltd. 1539.47   658.81605 RAO 006060 02/22/2024 1 2368.41 02/22/2024 Book

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