Influence: the psychology of persuasion (Record no. 688)

MARC details
000 -LEADER
fixed length control field 01218nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200915174838.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200915b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780061241895
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 153.852
Item number CIA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cialdini, Robert B.
245 ## - TITLE STATEMENT
Title Influence: the psychology of persuasion
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. HarperCollins Publishers
Place of publication, distribution, etc. New Delhi
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 320p.
365 ## - TRADE PRICE
Price type code INR
Price amount 489.00
520 ## - SUMMARY, ETC.
Summary, etc. Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.<br/><br/>You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Influence
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Persuasion
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Accession Number Date last seen Date checked out Copy number Cost, replacement price Price effective from Koha item type Bill No Bill Date
    Dewey Decimal Classification     Human Resource and Organization Behvaiour Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 09/14/2020 Consortium Books Pvt. Ltd. 366.26 3 1 153.852 CIA 000902 03/09/2024 02/13/2024 1 489.00 09/15/2020 Book CB6257 26-08-2020

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