Behind a billion screens: (Record no. 6909)

MARC details
000 -LEADER
fixed length control field 02110nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240528144342.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240528b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789351364603
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 384.55
Item number MEH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mehta, Nalin
245 ## - TITLE STATEMENT
Title Behind a billion screens:
Remainder of title what television tells us about modern India
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. HarperCollins Publishers India
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 282 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 699.00
520 ## - SUMMARY, ETC.
Summary, etc. What is happening to India's television industry? How is it adapting to the rapid changes in the country? And what does India's television programming tell us about the state of the nation?<br/><br/>Television touches almost everyone. It is rapidly expanding and becoming socially ever-more powerful, but is simultaneously facing a crisis of credibility. In Behind a Billion Screens, Nalin Mehta looks closely at how television works in India, how TV channels make their money - or not - and what this means for the cacophony that appears on our screens. Given that television is a strategically vital social gateway for power, he also probes the ownership of television networks - politicians, corporations, real-estate tycoons - and tells us why this matters.<br/><br/>Based on extensive research and wide-ranging conversations with industry leaders, channel heads, policy makers and politicians, this is a comprehensive report on the state of the Indian television industry, how it is shapeshifting in response to the ferment of mobiles and social media and its vital role in the wider Indian story. Everybody watches television, everybody has an opinion on it and everybody claims to have solutions, but Mehta brings new research and understanding to illuminate a topic that often raises a lot of heat and smoke but little light.<br/><br/>(https://www.harpercollins.com/products/behind-a-billion-screens-what-television-tells-us-about-modern-india-nalin-mehta?variant=32139661475874)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Television broadcasting -- India
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Television broadcasting -- Social aspects -- India
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Public Policy & General Management Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 05/28/2024 Gratis Book   384.55 MEH G00181 05/28/2024 1 699.00 05/28/2024 Book

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