Normal view MARC view

Entry Topical Term

Number of records used in: 10

001 - CONTROL NUMBER

  • control field: 432

003 - CONTROL NUMBER IDENTIFIER

  • control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20190824141503.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 190824|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: OSt
  • Transcribing agency: OSt

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: Advertising

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (OSt)111: Ogilvy, David. 430, Ogilvy on advertising in the digital age, 2017

©2019-2020 Learning Resource Centre, Indian Institute of Management Bodhgaya

Powered by Koha