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Management information systems: managing the digital firm

By: Laudon, Kenneth CContributor(s): Laudon, Jane PMaterial type: TextTextPublication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Edition: 16thDescription: xxxiii, 648 pISBN: 9789389552447Subject(s): Management information systemsDDC classification: 658.4038 Summary: Management Information Systems, 16e is a book that delves into how business firms across the globe use information technologies and systems to accomplish business objectives. In a world, where a continuous stream of information technology innovations are transforming the traditional business world, information systems are serving as a tool for business managers to achieve corporate advantage. Regardless of whether the students are in the field of accounting, finance, management, operations management or marketing, the information provided in this book will be valuable throughout their respective careers.
List(s) this item appears in: IT & Decision Sciences | Marketing
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Book Book Indian Institute of Management LRC
General Stacks
IT & Decisions Sciences 658.4038 LAU (Browse shelf(Opens below)) 1 Available 002323

Table of Content
PART ONE Organizations, Management, and the Networked Enterprise Chapter 1 Information Systems in Global Business Today Chapter 2 Global E-business and Collaboration Chapter 3 Information Systems, Organizations, and Strategy Chapter 4 Ethical and Social Issues in Information Systems PART TWO Information Technology Infrastructure Chapter 5 IT Infrastructure and Emerging Technologies Chapter 6 Foundations of Business Intelligence: Databases and Information Management Chapter 7 Telecommunications, the Internet, and Wireless Technology Chapter 8 Securing Information Systems PART THREE Key System Applications for the Digital Age Chapter 9 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications Chapter 10 E-commerce: Digital Markets, Digital Goods Chapter 11 Managing Knowledge and Artificial Intelligence Chapter 12 Enhancing Decision Making PART FOUR Building and Managing Systems Chapter 13 Building Information Systems Chapter 14 Managing Projects Chapter 15 Managing Global Systems

Management Information Systems, 16e is a book that delves into how business firms across the globe use information technologies and systems to accomplish business objectives. In a world, where a continuous stream of information technology innovations are transforming the traditional business world, information systems are serving as a tool for business managers to achieve corporate advantage. Regardless of whether the students are in the field of accounting, finance, management, operations management or marketing, the information provided in this book will be valuable throughout their respective careers.

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