International business
Material type:
TextPublication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018 Edition: 16thDescription: xlvii, 664 pISBN: 9789352861880Subject(s): International BusinessDDC classification: 338.88 Summary:
Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors' descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what they've learned. Now in its 16th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains up-to-date through updated or newly written cases, streamlined writing, and expanded coverage of relevant global changes."
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Indian Institute of Management LRC General Stacks | Public Policy & General Management | 338.88 DAN (Browse shelf(Opens below)) | 1 | Available | 002030 |
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| 338.7681761 CAR Bad blood: | 338.82 GIL Innovation matters: | 338.88 BEN International business | 338.88 DAN International business | 338.88 JOS Global business | 338.88 KAP The multinational enterprise in transition: selected readings and essays | 338.88 PEN Global business |
Table of Content
PART ONE: Background for International Business
1 Globalization and International Business
PART TWO: Comparative Environmental Frameworks
2 The Cultural Environments Facing Business
3 The Political and Legal Environments Facing Business
4 The Economic Environments Facing Business
5 Globalization and Society
PART THREE: Theories and Institutions: Trade and Investment
6 International Trade and Factor Mobility Theory
7 Governmental Influence on Trade
8 Cross-National Cooperation and Agreements
PART FOUR: World Financial Environment
9 Global Foreign-Exchange Markets
10 The Determination of Exchange Rates
11 Global Capital Markets
PART FIVE: Global Strategy, Structure, and Implementation
12 The Strategy of International Business
13 Country Evaluation and Selection
14 Export and Import
15 Direct Investment and Collaborative Strategies
16 The Organization of International Business
PART SIX: Managing International Operations
17 Marketing Globally
18 Global Operations and Supply-Chain Management
19 International Accounting and Finance Issues
20 International Human Resource Management"
Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors' descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what they've learned. Now in its 16th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains up-to-date through updated or newly written cases, streamlined writing, and expanded coverage of relevant global changes."
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