Amazon cover image
Image from Amazon.com

Tata stories: 40 timeless tales to inspire you

By: Bhat, HarishMaterial type: TextTextPublication details: Haryana Penguin Random House India Pvt. Ltd. 2021 Description: xvi, 202 pISBN: 9780670095322Subject(s): Tata Group (Firm)DDC classification: 650.09 Summary: The Tatas have a legacy of nation-building over 150 years. Dancing across this long arc of time are thousands of beautiful, astonishing stories, many of which can inspire and provoke us, even move us to meaningful action in our own lives. A diamond twice as large as the famous Kohinoor pledged to survive a financial crisis; a meeting with a ‘relatively unknown young monk’ who later went on to be known as Swami Vivekananda; the fascinating story of the first-ever Indian team at the Olympics; the making of India’s first commercial airline and first indigenous car; how ‘OK TATA’ made its way to the backs of millions of trucks on Indian highways; a famous race that was both lost and won; and many more. #TataStories is a collection of littleknown tales of individuals, events and places from the Tata Group that have shaped the India we live in today.
List(s) this item appears in: Marketing
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Book Book Indian Institute of Management LRC
General Stacks
Marketing 650.09 BHA (Browse shelf(Opens below)) 1 Available 002037

The Tatas have a legacy of nation-building over 150 years. Dancing across this long arc of time are thousands of beautiful, astonishing stories, many of which can inspire and provoke us, even move us to meaningful action in our own lives.

A diamond twice as large as the famous Kohinoor pledged to survive a financial crisis; a meeting with a ‘relatively unknown young monk’ who later went on to be known as Swami Vivekananda; the fascinating story of the first-ever Indian team at the Olympics; the making of India’s first commercial airline and first indigenous car; how ‘OK TATA’ made its way to the backs of millions of trucks on Indian highways; a famous race that was both lost and won; and
many more.

#TataStories is a collection of littleknown tales of individuals, events and places from the Tata Group that have shaped the India we live in today.

There are no comments on this title.

to post a comment.

©2019-2020 Learning Resource Centre, Indian Institute of Management Bodhgaya

Powered by Koha