Harsh realities: the making of Marico
Material type:
TextPublication details: Haryana Penguin Random House India Pvt. Ltd. 2021 Description: xvii, 215 pISBN: 9780670094783Subject(s): Marico (Firm)- Business HistoryDDC classification: 650.09 Summary: A highly anticipated Indian business story of one of the biggest FMCG conglomerates in the world: Marico Ltd.
Breaking away from the shackles of family-run Bombay Oils Industries Ltd, Harsh Mariwala founded Marico in 1987. Today, the homegrown Marico is a leading international FMCG giant which recorded an annual turnover of over Rs 8000 crore last year. Their products, like Parachute, Nihar Naturals, Saffola, Set Wet, Livon and Mediker, are market leaders in their categories.
This is the story of grit, gumption and growth, and of the core values of trust, transparency and innovation which have brought the company to its current stature. Co-authored by leading management thinker and guru Ram Charan, Harsh Realities is a much-awaited business book by an innovative and clear-headed leader who built a highly professional, competitive business from the ground up.
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Book
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Indian Institute of Management LRC General Stacks | Marketing | 650.09 MAR (Browse shelf(Opens below)) | 1 | Available | 002036 |
A highly anticipated Indian business story of one of the biggest FMCG conglomerates in the world: Marico Ltd.
Breaking away from the shackles of family-run Bombay Oils Industries Ltd, Harsh Mariwala founded Marico in 1987. Today, the homegrown Marico is a leading international FMCG giant which recorded an annual turnover of over Rs 8000 crore last year. Their products, like Parachute, Nihar Naturals, Saffola, Set Wet, Livon and Mediker, are market leaders in their categories.
This is the story of grit, gumption and growth, and of the core values of trust, transparency and innovation which have brought the company to its current stature. Co-authored by leading management thinker and guru Ram Charan, Harsh Realities is a much-awaited business book by an innovative and clear-headed leader who built a highly professional, competitive business from the ground up.
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