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Design thinking: beyond the sticky notes
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TextPublication details: New Delhi Sage Publications India Pvt. Ltd. 2021 Description: xii, 248 pISBN: 9789391370701Subject(s): Product design | Creative thinkingDDC classification: 658.575201 Summary: Design thinking may forever remain as Ideo’s original creative solution to innovation but today it has been popularly adopted by Apple, Google, Samsung and the GEs of the world as a go to mantra for business growth. While Ideo and other Silicon Valley experts have always been emulated for their unique thinking, the dynamic variables of Indian industry such as its competitive economy, evolving demographics, tastes and preferences prove that prescribed design thinking models do not always provide absolute solutions.
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Indian Institute of Management LRC General Stacks | IT & Decisions Sciences | 658.575201 LAL (Browse shelf(Opens below)) | 1 | Available | 003713 |
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| 658.533 BRO Business process management cases: | 658.54 SFO Digitalizing sustainability: the five forces of digital transformation | 658.575 UND Future tech: | 658.575201 LAL Design thinking: | 658.7028557 RAH Big data analytics in supply chain management: | 658.8 KUR Business analytics: applications to consumer marketing | 658.8 PAN The role of smart technologies in decision making: |
Design thinking may forever remain as Ideo’s original creative solution to innovation but today it has been popularly adopted by Apple, Google, Samsung and the GEs of the world as a go to mantra for business growth. While Ideo and other Silicon Valley experts have always been emulated for their unique thinking, the dynamic variables of Indian industry such as its competitive economy, evolving demographics, tastes and preferences prove that prescribed design thinking models do not always provide absolute solutions.
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