The rise of positive luxury: transformative research agenda for well-being, social impact, and sustainable growth

Table of Contents
List of Figures

List of Tables

List of Photographs

List of Contributors


Preface

About the Author

PART ONE - Transformative Luxury Research (TLR) to promote positive luxury

Building the foundations of Transformative Luxury Research (TLR): an agenda for the future of "positive luxury"
Wided Batat

The new ethical consumer: the coming consumer mandate for inclusive and innovative luxury fashion practices that support social well-being
Monica Mendini, Paula C. Peter, Heather Honea, and Martina Grasso

How could well-being-centered business strategies increase competitiveness and innovation among luxury firms?
Fabrizio Mosca and Valentina Chiaudano

　

PART TWO - Advancing Transformative Luxury Research (TLR) to achieve well-being, social impact, and innovation

　

Cultural-based authenticity and luxury as a bridge to cultural sustainability, social well-being, and innovation: the case of Giuditta Brozzetti’s textile workshop
Silvia Ranfagni

Luxury influencer marketing and subjective well-being: how influencers’ flaunting of luxuries impacts evaluations of the self and the endorsed brand
De Veirman Marijke and Hudders Liselot

Consumers’ emotional reactions to responsible luxury: implications for consumer well-being and luxury businesses’ social impact
Francine Espinoza Petersen and Dikla Perez

Sustainable luxury tourism and food waste management: a case study of all-inclusive luxury resorts
Martin Gannon, Babak Taheri, Bendegul Okumus, and Ibrahim Giritlioglu

Montblanc’s responsible entrepreneurship via the art of "writing": Contributions to social well-being and innovation
Shin’ya Nagasawa

How does second-hand luxury enhance Gen Z consumers’ well-being? A Transformative Luxury Research (TLR) approach
Inas Khochman and Wided Batat

　

PART THREE - The role of Transformative Luxury Research (TLR) in promoting positive luxury thinking and doing

　

Luxury from a developing country perspective and consumer well-being: a new agenda for academia and businesses
Pallab Paul and Alex Yao

Luxury food experiences: a proposition of a conceptual framework for food innovation and well-being
Nabanita Talukdar

Corporate purpose and employee well-being in the luxury industry: conceptual foundations and recommendations for the Swiss watch sector

Offering a holistic approach to positive luxury, this comprehensive book provides a novel framework grounded in the new paradigm of Transformative Luxury Research (TLR) stream. TLR helps luxury businesses and researchers develop in-depth knowledge about the mechanisms and factors that shape the future of positive luxury thinking and doing while promoting collective and individual well-being outcomes, social justice, eco-friendly practices, and sustainable growth, involving various stakeholders, communities, and institutions across developed and developing countries.

Through a wide range of empirical, methodological, and theoretical contributions, examining the social, environmental, organizational, political, and cultural issues in responsible luxury marketing, this book explores the relationship between luxury consumption, production, and well-being outcomes. It offers a comprehensive overview of how luxury businesses can transform their practices and thus play an active role in promoting positive luxury within the industry and beyond along with enhancing their competitiveness, innovation, and profitability.

The idea of well-being outcomes and sustainable growth, as applied in the TLR agenda, calls for synergistic theoretical and practical approaches. The content of this book, through different exciting chapters, will generate novel ideas to promote positive luxury business models leading luxury firms to transform their practices by advancing the current understanding of ethical and responsible business practices, which contribute to individual and collective well-being within the luxury field.