TY  - BOOK
AU  - Fitzsimmons, James A.
AU  - Fitzsimmons, Mona J.
TI  - Service management: operations strategy information technology
SN  - 9789353161149
U1  - 658 
PY  - 2018///
CY  - New Delhi
PB  - McGraw Hill Education (India) Pvt. Ltd.
KW  - Service management
N2  - About the Book: Service Management: 8th Edition

Learning about the growing field of operations management requires a textbook that embraces all service industries and addresses the most recent trends in services. The Eighth Edition of Service Management also reflects the dynamic impact of information technology on service systems by integrating its uses throughout the book. Recognized globally as the most comprehensive and authoritative textbook on service operations, Service Management illustrates lessons with current and interesting examples and cases
ER  -