TY  - BOOK
AU  - Chritton, Susan
TI  - Personal branding for dummies
SN  - 9788126538737
U1  - 650.1 
PY  - 2012///
CY  - New Delhi
PB  - Wiley India Pvt. Ltd.
KW  - Branding (Marketing)
KW  - Public relations
KW  - Success in business
N2  - Description
Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark. Topics include:

 

• Using different organizations and associations to increase visibility and exposure to both clients and competitors.

• Making the most of networking--from business cards to resumes.

• Tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand
ER  -