TY  - BOOK
AU  - Ulrich, Karl T.
AU  - Eppinger, Steven D.
AU  - Yang, Maria C.
TI  - Product design and development
SN  - 9789390113231
U1  - 658.5752 
PY  - 2020///
CY  - Chennai
PB  - McGraw Hill Education (India) Pvt. Ltd.
KW  - Production management
KW  - Industrial engineering
KW  - New products--Management
KW  - Industrial management
KW  - Production engineering
N1  - Table of content

Chapter 1. Introduction
Chapter 2. Product Development Process and Organization
Chapter 3. Opportunity Identification
Chapter 4. Product Planning
Chapter 5.  Identifying Customer Needs
Chapter 6. Product Specifications
Chapter 7. Concept Generation
Chapter 8. Concept Selection
Chapter 9. Concept Testing
Chapter 10. Product Architecture
Chapter 11. Industrial Design
Chapter 12. Design for Environment
Chapter 13. Design for Manufacturing and Supply Chain
Chapter 14. Prototyping
Chapter 15. Robust Design
Chapter 16. Patents and Intellectual Property
Chapter 17. Service Design
Chapter 18. Product Development Economics
Chapter 19. Project Management
Cases

N2  - OVERVIEW
Product Design and Development, Seventh Edition, blends the perspectives of marketing, design, engineering, and manufacturing into a single, research-backed approach to product development. As a result, the book provides students of all kinds with an appreciation for the realities of industrial practice and for the complex and essential roles played by the various members of product development teams. For industrial practitioners, in particular, the book provides a set of product development methods that can be put into immediate practice on development projects. 
An industrial example or case study illustrates every method in the book. A different product example is used in each chapter to add interest and to illustrate that the methods can be applied to a wide range of products, from industrial equipment to consumer goods.
 This seventh edition of the text has been comprehensively revised to ensure that the frameworks and tools are rigorous and comprehensive, the examples are fresh and exciting, and the figures and cases represent the most current information available.
ER  -