Singh, Shiv

Social media marketing for dummies - 4th - New Delhi Wiley India Pvt. Ltd. 2020 - xii, 430 p.

Description
Social Media Marketing For Dummies, 4th Edition presents the essence of planning, launching, managing, and assessing a social marketing campaign in an economic 350-page guide - perfect for time-pressed marketers. This edition brings the existing content up to date for 2019 and adds new content as well.



9789388991186


Internet marketing
Consumer behavior
Online social networks
Social media--Economic aspects

658.872 / SIN