TY  - BOOK
AU  - Pearce, John A.
AU  - Robinson, Richard B.
AU  - Mital, Amita
TI  - Strategic management: planning for domestic and global competition
SN  - 9789353162931
U1  - 658.4012 
PY  - 2019///
CY  - Chennai
PB  - McGraw Hill Education (India) Pvt. Ltd.
KW  - Strategic Management
N1  - Part One: Overview of Strategic Management

Chapter 1: Strategic Management

Part Two: Strategy Formulation

Chapter 2: Company Mission

Chapter 3: Corporate Social Responsibility and Business Ethics

Chapter 4: The External Environment

Chapter 5: The Global Environment

Chapter 6: Internal Analysis

Chapter 7: Long-Term Objectives and Strategies

Chapter 8: Business Strategy

Chapter 9: Multi-business Strategy 

 
Part Three: Strategy Implementation, Control, and Innovation

Chapter 10: Implementation

Chapter 11 Organizational Structure

Chapter 12: Leadership and Culture

Chapter 13: Strategic Control

Chapter 14: Innovation and Entrepreneurship

Part Four: Cases

Guide to Strategic Management Case Analysis

8 short cases

16 comprehensive cases         

Glossary

Photo Credits

Subject Index

Case Index
N2  - The fourteenth edition of Strategic Management continues to emphasize on planning for domestic and global competition that is integral to strategic decision-making. This revised edition is specially designed to accommodate the needs of strategic management students worldwide. The unique pedagogy reflects strategic analysis and innovation at different organizational levels. Real business situations from around the world, in both large and small entrepreneurial companies, are evident in the form of 25 globally engaged cases, 57 Global Strategy in Action (NEW), 35 Strategy in Action (NEW) modules.

• Globalization as a central theme

• Focus on business ethics and corporate social responsibility

• Special sections covering regulations in India such as Consumer Protection Act, Environment Protection Act, etc.

• Innovation and entrepreneurship frameworks to guide strategic decisions that accelerate growth

• Separate chapter illustrating a new framework for examining and assessing a company’s global business environment
ER  -