Gorillas can dance: lessons from Microsoft and other corporations on partnering with startups
- New Jersey John Wiley & Sons, Inc. 2022
- Lxv, 302 p.
TABLE OF CONTENTS Foreword by David Cohen, Co-Founder, Techstars
Preface
Prologue: Microsoft’s Startup Partnering Journey
PART 1: WHY
Chapter 1: Why entrepreneurship matters for large corporations
Chapter 2: Why partnering with startups isn’t easy
PART 2: HOW
Chapter 3: How to partner with startups systematically
Chapter 4: Building the capability to partner with startups
PART 3: WHERE
Chapter 5: Partnering with startups around the world
Chapter 6: Partnering with startups as a force for good
Epilogue: Three Mindsets for the SDG Decade of Action
References
Acknowledgements
About the Research
About the Author
Index
In Gorillas Can Dance, distinguished international business strategy professor and expert Dr. Shameen Prashantham delivers a proven roadmap for large corporations collaborating with startups. Drawing on over a decade of international research, Dr. Prashantham explains the “why,” “how,” and “where” of corporate-startup partnering.
In this book, you’ll learn:
How to focus on the three pillars of synergy, interface, and exemplar to achieve outstanding results in your partnership Why the very thing that attracts large corporations to startups—their significant differences—also makes it difficult to work together Where in the world to find your ideal startup partnerships and how to use them as a force for good Perfect for C-suite executives, managers, business unit heads, and corporate innovation managers, Gorillas Can Dance is a must-have resource for business leaders seeking strategic guidance on partnering and collaborating with startups.
9781119823582
New business enterprises Partnership Success in business