TY - BOOK AU - Sumesh, Sangeeta Shankaran AU - Ramraj, R. TI - Where's the Moolah?: : financial growth hacking for business profitability SN - 9789391370534 U1 - 658.15 PY - 2021/// CY - New Delhi PB - Sage Publications India Pvt. Ltd. KW - Business enterprises--Finance N1 - Foreword by R. Ramaraj Preface Acknowledgements Pivot on Finance Financial Growth Created by Human Resources Customer-focused Business for Financial Wins Devising a Financially Sound Strategy Building Financial Efficiency in Operations Financial Returns from Marketing Financial Management with Suppliers Financial Watch with Information Technology Leverage on Finance to Scale Accelerating Financial Growth N2 - As an entrepreneur or a business head, are you concerned about how to be more profitable and what to do to earn more bucks. Worry no more! Where’s the Moolah? shares easy and simple, byte-sized actionable pointers that help you discover the hidden treasures in your business, which will enable you to grow your profits and manage your cash flow better. This book tells you how to pivot for high financial performance, and how the different functions of a business can contribute to the overall financial growth. Your takeaways are in the form of how you can capitalize on the various aspects of the business for enhancing financial growth, maximizing efficiencies, dos and don’ts from real-life examples, scorecards and food for thought. So, get enriched from the wisdom of successful business leaders on factors that can contribute to better profitability. Read this book and find where your money is. ER -