Syrjala, Henna <br/><br/>
Seven deadly sins in consumption 

 - Cheltenham  Edward Elgar Publishing Limited  2018 
 - xi, 160 p. 
<br/><br/>Contents:<br/><br/>Introduction<br/>Henna Syrjälä and Hanna Leipämaa-Leskinen<br/><br/>1. PRIDE<br/>Silenced pride in scarce consumption<br/>Hanna Leipämaa-Leskinen, Henna Syrjälä and Pirjo Laaksonen<br/><br/>2. GREED<br/>Multilevel study of greed in marketing students’ consumption<br/>Minna-Maarit Jaskari, Päivi Borisov and Henna Syrjälä<br/><br/>3. LUST<br/>Sex Sells? Lust in fashion magazine advertising<br/>Jenniina Sihvonen, Linda Lisa Maria Turunen and Carmen Rodriguez-Santos<br/><br/>4. GLUTTONY<br/>No taste without the waste? Gluttony in bakery product retailing<br/>Lotta Alhonnoro and Anu Norrgrann<br/><br/>5. ENVY<br/>Narcissistic human traits predicting benign and malicious envy<br/>Katarina Hellén, Maria Sääksjärvi and Hannele Kauppinen-Räisänen<br/><br/>6. WRATH<br/>Wrath in consumer oppositional activism<br/>Catharina von Koskull, Petra Berg and Johanna Gummerus<br/><br/>7. SLOTH<br/>Conceptualizing the experience sloth in the convenience seeking consumption<br/>Ari Huuhka and Harri Luomala 
<br/><br/> Seven Deadly Sins in Consumption<br/>Edited by Henna Syrjälä and Hanna Leipämaa-Leskinen, School of Marketing and Communication, University of Vaasa, Finland<br/>Offering a novel view on morality in consumption, this book creatively examines how the seven deadly sins - pride, greed, lust, gluttony, envy, wrath, and sloth – are embodied in contemporary consumer society. Each of the seven chapters summarizes previous literature of the sins across disciplinary boundaries, and explores how consumption is likely to change in the future.<br/> 
<br/><br/><label>ISBN: </label>9781788117180 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumption (Economics)<br/>Consumption (Economics)--Moral and ethical aspects
<br/><br/><label>Dewey Class. No.: </label>339.47  / SYR