Keller, Gerald

Statistics for management and economics - 11th - New Delhi Cengage Learning India Pvt. Ltd. 2018 - xxii, 798 p.

1 What Is Statistics?

2 Graphical Descriptive Techniques I

3 Graphical Descriptive Techniques II

4 Numerical Descriptive Techniques

5 Data Collection and Sampling

6 Probability

7 Random Variables and Discrete Probability Distributions

8 Continuous Probability Distributions

9 Sampling Distributions

10 Introduction to Estimation

11 Introduction to Hypothesis Testing

12 Inference about a Population

13 Inference about Comparing Two Populations

14 Analysis of Variance

15 Chi-Squared Tests

16 Simple Linear Regression and Correlation

17 Multiple Regression

Appendix A Data File Sample Statistics

Appendix B Tables

Appendix C Answers to Selected Even-Numbered Exercises

Index

Statistics for Management and Economics demonstrates that statistical methods are vital tools for today’s managers and economists. To bring home this objective, several features are required to be incorporated in this book. This book has data-driven examples, exercises, and cases that demonstrate statistical applications that are and can be used by various marketing and financial professionals. The correct selection of statistical techniques and the concepts that are essential to interpret the statistical results are taught in the book. This book reinforces the problem-solving approach allowing students to hone their skills.

9789387994010


Management--Statistical methods
Economics--Statistical methods
Statistics

658.4033 / KEL