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21.
The 5 AM club: own your morning, elevate your life by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai Jaico Publishing House 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 158.1 SHA.

22.
How the mighty fall: and why some companies never give in by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Random House Business Books 2009
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4053 COL.

23.
The future of competition: co-creating unique value with customers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: United State of America Harvard Business School Press 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4 PRA.

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