Results of search for 'ccl=pl:"London" and su-to:Marketing and ccode:MAR'

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	21.	Neuro design: neuromarketing insights to boost engagement and profitability by Bridger, Darren Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Limited 2017 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.80019 BRI. Lists: Hindi Books, Marketing. Place hold Add to cart (remove)
	22.	Integrated marketing communication: creative strategy from idea to implementation by Blakeman, Robyn Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Rowman & Littlefield 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 BLA. Lists: Hindi Books, Marketing. Place hold Add to cart (remove)
	23.	Integrated marketing communication: advertising and promotion in a digital world by Juska, Jerome M Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 JUS. Lists: Hindi Books, Marketing. Place hold Add to cart (remove)
	24.	Frenemies: the epic disruption of the advertising industry (and why this matters) by Auletta, Ken Material type: Text; Format: print ; Literary form: Not fiction Publication details: London HarperCollins Publishers 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.10973 AUL. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	25.	Business unusual: values, uncertainty and the psychology of brand resilience by Nahai, Nathalie Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 381.142019 NAH. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	26.	Influencer marketing strategy: how to create successful influencer marketing by Glenister, Gordon Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2021 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	27.	Inspiring green consumer choices: leverage neuroscience to reshape marketplace behaviour by Smith, Michael E Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2021 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	28.	Market research in practice: an introduction to gaining greater market insight by Hague, Paul Edition: 4th Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 HAG. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	29.	Marketing strategy: overcome pitfalls and create effective marketing by Tiffany, Jenna Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 TIF. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	30.	Paid attention: innovative advertising for a digital world by Yakob, Faris Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 YOK. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	31.	Power of customer experience: how to use customer-centricity to drive sales and profitability by Newman, Martin Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 NEW. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	32.	Video marketing: create engaging video campaigns to drive brand growth and sales by Mowat, Jon Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 MOW. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	33.	Branded mind: what neuroscience really tells us about the puzzle of the brain and the brand by Plessis, Erik DU Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2011 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 PLE. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	34.	Doing business in emerging markets by Cavusgil, S. Tamer Ghauri, Pervez N Liu, Leigh Anne Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Sage Publications Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 382.6 CAV. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	35.	Marketing: an introduction by Masterson, Rosalind Philips, Nicholas Pickton, David Edition: 5th Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Sage Publications Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 MAS. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	36.	Sustainable branding: ethical, social, and environmental cases and perspectives by Foroudi, Pantea Palazzo, Maria Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 FOR. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	37.	Brand management: an introduction through storytelling by Mogaji, Emmanuel Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Palgrave Macmillan 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 MOG. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	38.	Brand elevation: lessons in ueber-branding by Schaefer, Wolfgang Kuehlwein, J. P Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 SCH. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	39.	The end of marketing: humanizing your brand in the age of social media by Gil, Carlos Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GIL. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	40.	The new chameleons: how to connect with consumers who defy categorization by Solomon, Michael R Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.5342 SOL. Lists: Marketing. Place hold Add to cart (remove)

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Your search returned 61 results.