Results of search for 'ccl=su:"Marketing"' › Learning Resource Centre (LRC) catalog

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	301.	Marketing metrics: leverage analytics and data to optimize marketing strategies by Inge, Christina Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8340285 ING. Place hold Add to cart (remove)
	302.	Sensory marketing: an introduction by Hulten, Bertil Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Sage Publications Ltd. 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 HUL. Place hold Add to cart (remove)
	303.	Advanced introduction to digital marketing by Dholakia, Utpal Series: Elgar Advanced Introductions series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cheltenham Edward Elgar Publishing Limited 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 DHO. Place hold Add to cart (remove)
	304.	Advanced introduction to marketing strategy by Day, George S Series: Elgar Advanced Introductions series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cheltenham Edward Elgar Publishing Limited 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 DAY. Place hold Add to cart (remove)
	305.	Cambridge english for marketing by Robinson, Nick Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Cambridge University Press 2010 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3 ROB. Place hold Add to cart (remove)
	306.	Contemporary marketing: with MindTap by Boone, Louis E Kurtz, David L Edition: 18th Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Cengage 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 BOO. Place hold Add to cart (remove)
	307.	Global marketing management by Morales, Gustavo Material type: Text; Format: print ; Literary form: Not fiction Publication details: United Kingdom ED-Tech Press 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.84 MOR. Place hold Add to cart (remove)
	308.	Marketing analytics: statistical tools for marketing and consumer behavior using SPSS by Mesquita, Jose Marcos Carvalho de Kostelijk, Erik Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxan Routledge 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 MES. Place hold Add to cart (remove)
	309.	Data Science for marketing analytics: a practical guide to forming a killer marketing strategy through data analysis with Python by Baig, Mirza Rahim Govindan, Gururajan Shrimali, Vishwesh Ravi Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Birmingham Packt Publishing 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.830285 BAI. Place hold Add to cart (remove)
	310.	Digital operating model: the future of business by Sinha, Rajesh Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey Wiley 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 SIN. Place hold Add to cart (remove)
	311.	Chinese consumers: exploring the world's largest demographic by Sethi, Ashok Material type: Text; Format: print ; Literary form: Not fiction Publication details: Singapore Palgrave Macmillan 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 339.470951 SET. Place hold Add to cart (remove)
	312.	Nation branding: concepts, issues, practice by Dinnie, Keith Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxan Routledge 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 352.748 DIN. Place hold Add to cart (remove)
	313.	Sustainable marketing: how to drive profits with purpose by Carvill, Michelle Butler, Gemma Evans, Geraint Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Bloomsbury Publishing 2021 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Place hold Add to cart (remove)
	314.	Customer relationship marketing: theoretical and managerial perspectives by Malhotra, Naresh K Material type: Text; Format: print ; Literary form: Not fiction Publication details: USA World Scientific Publishing Company Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 MAL. Place hold Add to cart (remove)
	315.	Digital analytics for marketing by Sponder, Marshall Khan, Gohar F Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2023 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 SPO. Place hold Add to cart (remove)
	316.	Strategic marketing management: planning, implementation and control by Wilson, Richard M. S Gilligan, Colin Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxan Routledge 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 WIL. Place hold Add to cart (remove)
	317.	Global advertising by Peterson, Emily Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Murphy and Moore Publishing 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 PET. Place hold Add to cart (remove)
	318.	Strategic sport marketing by Karg, Adam Shilbury, David Westerbeek, Hans Funk, Daniel C Naraine, Michael L Edition: 5th Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxan Routledge 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 796.0688 KAR. Place hold Add to cart (remove)
	319.	Marketing theory: evolution and evaluation of schools of marketing thought by Sheth, Jagdish N Parvatiyar, Atul Uslay, Can Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8001 SHE. Place hold Add to cart (remove)
	320.	Digital marketing: strategy and tactics by Kagan, Jeremy Singh, Siddharth Shekhar Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2023 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 KAG. Place hold Add to cart (remove)

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Your search returned 344 results.