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61.
Marketing in the digital age by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 KUM.

62.
Social media analytics strategy: using data to optimize business performance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Apress  2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 GON.

63.
Leading creative teams: management career paths for designers, developers, and copywriters by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Apress  2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4022 HER.
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64.
Sell like crazy: how to get as many clients, customers and sales as you can possibly handle by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: King Kong 2019
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.85 SUB.
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65.
Digital marketing For dummies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 DEI.

66.
Hug your haters: how to embrace complaints and keep your customers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Portfolio Penguin 2016
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 BAE.
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67.
Agile marketing strategies: new approaches to engaging consumer behavior by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Palgrave Macmillan 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.800973 RAJ.

68.
B2b ecommerce: basics, business models and best practices in business to business online trade by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Springer 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 381.142 HEI.
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69.
The dynamics of influencer marketing: a multidisciplinary approach by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 ALV.

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