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1.
Building strong brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Simon & Schuster 2010
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 AAK.
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2.
Creating signature stories: strategic messaging that persuades, energizes and inspires by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gurgaon Penguin Portfolio 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 302.35 AAK.
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3.
Advertising management by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 BAT.
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4.
Strategic market management: global perspectives by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2018
Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658.8 AAK, ... Not available: Indian Institute of Management LRC: Checked out (1).
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5.
Marketing research by
Edition: 11th
Publication details: New Delhi Wiley India Pvt. Ltd. 2019
Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.83 AAK, ...
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