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1.
Blue ocean shift: beyond competing: proven steps to inspire confidence and seize new growth by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Pan Books 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 KIM.

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2.
The discipline of market leaders: choose your customers, narrow your focus, dominate your market by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London HarperCollins Publisher 1995
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 TRE.

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