Managerial economics: a problem solving approach

By:

Froeb, Luke M

Contributor(s):

Material type: Text

TextPublication details: Cengage Learning Delhi 2023Edition: 5thDescription: xvi, 332 pISBN:

9789353502508

Subject(s):

Managerial economics

DDC classification:

338.5024658 FRO

Summary: Teach your upper-level and MBA students how to use economics most effectively to solve today's business problems with this breakthrough text. Froeb/McCann/Ward/Shor's MANAGERIAL ECONOMICS, 5E covers traditional topics using a problem-based approach built around common business mistakes. Models are used sparingly, and then only to the extent that they help students determine why mistakes are made and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place the reader in the role of a decision maker who has to identify profitable decisions, and implement them. The lively, practical book provides an excellent ongoing reference for future professionals pursuing business careers. (https://www.cengage.co.in/book-list/print/managerial-economics-a-problem-solving-approach-5e-f4)

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Public Policy & General Management	338.5024658 FRO (Browse shelf(Opens below))	1	Available		005735

Teach your upper-level and MBA students how to use economics most effectively to solve today's business problems with this breakthrough text. Froeb/McCann/Ward/Shor's MANAGERIAL ECONOMICS, 5E covers traditional topics using a problem-based approach built around common business mistakes. Models are used sparingly, and then only to the extent that they help students determine why mistakes are made and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place the reader in the role of a decision maker who has to identify profitable decisions, and implement them. The lively, practical book provides an excellent ongoing reference for future professionals pursuing business careers.

(https://www.cengage.co.in/book-list/print/managerial-economics-a-problem-solving-approach-5e-f4)

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