HBR guide to building your business case

By:

Sheen, Raymond

Contributor(s):

Gallo, Amy

Material type: Text

TextPublication details: Boston Harvard Business Review Press 2015Description: xv, 149 pISBN:

9781633690028

Subject(s):

DDC classification:

658.4012 SHE

Summary: Get your idea off the ground. You've got a great idea that will increase revenue or boost productivity--but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The "HBR Guide to Building Your Business Case," written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You'll learn how to: Spell out the business need for your idea; Align your case with strategic goals; Build the right team to shape and test your idea; Calculate the return on investment; Analyze risks and opportunities; Present your case to stakeholders. (https://store.hbr.org/product/hbr-guide-to-building-your-business-case/15038)

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Public Policy & General Management	658.4012 SHE (Browse shelf(Opens below))	1	Available		G00193

Get your idea off the ground. You've got a great idea that will increase revenue or boost productivity--but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The "HBR Guide to Building Your Business Case," written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You'll learn how to: Spell out the business need for your idea; Align your case with strategic goals; Build the right team to shape and test your idea; Calculate the return on investment; Analyze risks and opportunities; Present your case to stakeholders.

(https://store.hbr.org/product/hbr-guide-to-building-your-business-case/15038)

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