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Strategic management: creating competitive advantages

By: Contributor(s): Material type: TextTextPublication details: McGraw Hill Education (India) Pvt. Ltd. Chennai 2021Description: Various pagesISBN:
  • 9789354600845
Subject(s): DDC classification:
  • 658.4012 DES
Summary: Overview Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor
List(s) this item appears in: Public Policy & General Management | Finance & Accounting
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Item type Current library Collection Call number Copy number Status Date due Barcode
Book Book Indian Institute of Management LRC General Stacks Public Policy & General Management 658.4012 DES (Browse shelf(Opens below)) 1 Available 002225

PART 1 STRATEGIC ANALYSIS


1 Strategic Management: Creating Competitive Advantages
2 Analyzing the External Environment of the Firm: Creating Competitive Advantages
3 Assessing the Internal Environment of the Firm
4 Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources


PART 2 STRATEGIC FORMULATION


5 Business-Level Strategy: Creating and Sustaining Competitive Advantages
6 Corporate-Level Strategy: Creating Value through Diversification
7 International Strategy: Creating Value in Global Markets
8 Entrepreneurial Strategy and Competitive Dynamics


PART 3 STRATEGIC IMPLEMENTATION


9 Strategic Control and Corporate Governance
10 Creating Effective Organizational Designs
11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization
12 Managing Innovation and Fostering Corporate Entrepreneurship


PART 4 CASE ANALYSIS


13 Analyzing Strategic Management Cases
Cases
Indexes

Overview

Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being
readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor

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