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Contagious: how to build word of mouth in the digital age by Berger, Jonah. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: London Simon & Schuster 2014Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.133 BER.
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Hooked: how to build habit-forming products by Eyal, Nir | Hoover, Ryan. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York Portfolio Press 2014Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.575 EYA.
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Contagious: how to build word of mouth in the digital age by Berger, Jonah. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Simon & Schuster 2013Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.133 BER.
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Logistics operations and management: concepts and models by Farahani, Reza Zanjirani | Rezapour, Shabnam | Kardar, Laleh. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Elsevier 2011Availability: Not available: Indian Institute of Management LRC: Checked out (1).
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Innovation from emerging markets by Cahen, Fernanda | Casanova, Lourdes | Miroux, Anne. Material type: Text; Format:
print
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Not fiction
Publication details: United Kingdom Cambridge University Press 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.064091724 CAH.
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HBR's 10 must reads on leading digital transformation by Harvard Business Review Press. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston Harvard Business Review Press 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4038 HAR.
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