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	1.	Persuasive communication by Stiff, James B Mongeau, Paul A Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Gulford Press 2016 Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 808 STI, ... Lists: Business Communication, Public Policy & General Management. Place hold Add to cart (remove)
	2.	The dynamics of persuasion: communication and attitudes in the 21st century by Perloff, Richard M Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2017 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Finance & Accounting, Public Policy & General Management. Place hold Add to cart (remove)
	3.	The psychology of selling: how to sell more, easier, and faster than you ever thought possible by Tracy, Brian Material type: Text; Format: print ; Literary form: Not fiction Publication details: USA HarperCollins Publishers 2004 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.85019 TRA. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	4.	Persuasion and influence for dummies by Kuhnke, Elizabeth Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 153.852 KUH. Lists: HR & OB. Place hold Add to cart (remove)
	5.	Smart persuasion: how elite marketers influence consumers by Aime, Philippe Gruunbeck, Jochen Publication details: United Kingdom Convertize Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 AIM. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	6.	The human element: overcoming the resistance that awaits new ideas by Nordgren, Loran Schonthal, David Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 616.89 NOR. Lists: Operation & quantitative Techniques, Public Policy & General Management. Place hold Add to cart (remove)
	7.	How to win friends and influence people by Dale, Carnegie Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Vermillion 2006 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 158.1 DAL. Lists: Fiction, Non Fiction. Place hold Add to cart (remove)
	8.	Doesn't hurt to ask: using the power of questions to communicate, connect, and persuade by Gowdy, Trey Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Crown Forum 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 153.852 GOW. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	9.	Way of the wolf: straight line selling: master the art of persuasion, influence, and success by Belfort, Jordan Material type: Text; Format: print ; Literary form: Not fiction Publication details: UK John Murray Learning 2017 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.85 BEL. Lists: HR & OB, Public Policy & General Management. Place hold Add to cart (remove)
	10.	Pre-suasion: a revolutionary way to influence and persuade by Cialdini, Robert Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Books Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 153.852 CIA. Lists: Non Fiction. Place hold Add to cart (remove)
	11.	Questions are the answers by Pease, Allan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Manjul Publishing House 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.84 PEA. Lists: Fiction. Place hold Add to cart (remove)

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