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1.
How brands become icons: the principles of cultural branding by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Harvard Business Review Press 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 HOL.
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2.
Blackwell handbook of judgment and decision making by Series: Handbooks of experimental psychology
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Malden Blackwell Publishing 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 153.46 KOE.

3.
Raising a self starter: over 100 tips for parents and teachers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge DA Capo Press 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 370.154 HAR.

4.
Competitive advantage: creating and sustaining superior performance by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Free Press 2004
Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658.4092 POR, ...

5.
Competitive strategy: techniques for analyzing industries and competitors by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Free Press 2004
Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658 POR, ...
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6.
The old man and the sea by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Penguin Books Ltd. 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 813.52 HEM.

7.
Leadership is an art by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Crown Business 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4092 PRE.
Lists:

8.
Man's search for meaning: the classic tribute to hope from the Holocaust by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Rider Books 2004
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

9.
Probability theory: a primer by Series: Quantitative applications in the social sciences
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Beverly Hills Sage Publications, Inc. 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 519.2 RUD.

10.
Macroeconomics and monetary policy: issues for a reforming economy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Oxford University Press 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 339.0954 AHL.

11.
Malgudi adventures: classic tales for children by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gurgaon Penguin Random House India Pvt. Ltd. 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 823 NAR.

12.
Mayada, daughter of Iraq: one woman's survival in Saddam Hussein's Torture Jail by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Bantam Books 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 956.7044092 SAS.
Lists:

13.
The creation of wealth: the Tatas from the 19th to the 21st Century by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Penguin Random House India Pvt. Ltd. 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.70954 LAL.
Lists:

14.
The EQ difference: a powerful plan for putting emotional intelligence to work by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Amacom 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 152.4 LYN.

15.
The psychology of selling: how to sell more, easier, and faster than you ever thought possible by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA HarperCollins Publishers 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.85019 TRA.
Lists:

16.
Investment fables: exposing the myhts by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey Prentice Hall 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.6 DAM.

17.
Advances in behavioral economics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey Princeton University Press 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 330.019 CAM.

18.
Strategy maps: converting intangible assets into tangible outcomes by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Harvard Business Review Press 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 KAP.

19.
The sage handbook of quantitative methodology for the social science by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: California Sage Publications, Inc. 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 001.4220243 KAP.

20.
Culture, leadership, and organizations: the Globe study of 62 societies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks Sage Publications, Inc. 2004
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 302.35 HOU.

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