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141.
New arts entrepreneur: navigating the arts ecologies

by Beckman, Gary D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.477 BEC.

142.
Self-management, entrepreneurial culture, and economy 4.0: a contemporary approach to organizational theory development

by Rzepka, Agnieszka | Olesiński, Zbigniew | Jędrych, Elżbieta.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3152 RZE.

143.
Social enterprise: cases and analysis for understanding social business

by Harper, Malcolm | Parekh, Nadiya.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.408 HAR.

144.
Strategic planning in the humanitarian sector: a manual to foresight and futures-focused thinking

by Kennedy, Eilidh.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 361.260684 KEN.

145.
Superwoman myth: can contemporary women have it all now?

by Loh, Jennifer | Johns, Raechel | English, Rebecca.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 305.42 LOH.

146.
Transformative strategies: strategic thinking in the age of globalization, disruption, collaboration and responsibility

by Tjemkes, Brian | Mihalache, Oli.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 TJE.

147.
Relationship marketing in the digital age

by Palmatier, Robert W | Steinhoff, Lena.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 PAL.

148.
Sustainable branding: ethical, social, and environmental cases and perspectives

by Foroudi, Pantea | Palazzo, Maria.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 FOR.

149.
Answers for ethical marketers: a guide to good practice in business communication

by Breakenridge, Deirdre K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 174.4 BRE.

150.
Business and environmental sustainability: foundations, challenges and corporate functions

by Wagner, Sigrun M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.7 WAG.

151.
Digital sport marketing: concepts, cases and conversations

by Seymour, Alan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 796.0688 SEY.

152.
Macro-social marketing insights: systems thinking for wicked problems

by Kennedy, Ann-Marie.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KEN.

153.
Selling rights

by Owen, Lynette.

Edition: 8thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 346.410482 OWE.

154.
Blockchain applied: practical technology and use cases of enterprise blockchain for the real world

by Ashurst, Stephen | Tempesta, Stefano.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 005.74 ASH.

155.
Contemporary issues in digital marketing

by Niininen, Outi.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 NII.

156.
Digital marketing fundamentals: from strategy to ROI

by Visser, Marjolein.

Edition: 2ndMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 VIS.
Lists:

157.
Evaluating social media marketing: social proof and online buyer behaviour

by Sanak-Kosmowska, Katarzyna.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 SAN.

158.
International luxury brand strategy

by Lu, Pierre Xiao.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 LU.
Lists:

159.
Marketing analytics: statistical tools for marketing and consumer behaviour using SPSS

by Carvalho de Mesquita, Jose Marcos | Kostelijk, Erik.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 CAR.

160.
Spatializing social media: social networks online and offline

by Bastos, Marco.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 302.30285 BAS.

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