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Digital transformation strategies: theory and practice

By: Pingali, Srinivas RMaterial type: TextTextPublication details: New Delhi Sage Publications India Pvt. Ltd. 2022 Description: xxvi, 296 pISBN: 9789391370336Subject(s): Organizational change | Business enterprises--Technological innovations | Information technology--ManagementDDC classification: 658.4063 Summary: Digital transformation is the process of changing conventional business models enabled by digital technologies. This involves strategically deploying digital technologies to create differential value of an organization. Digital transformation encompasses strategy changes, business model innovation, product and process innovation, and organizational innovation, all wrapped in a layer of newer technologies. This textbook helps define transformation and digitalization and contrasts them with digitization and automation. The book also presents a comprehensive digital strategy framework and describes each of its elements through several examples and exhibits. It provides useful insights into industry-specific cases, suggests detailed templates for digital implementation, and describes the risks in execution of digitalization and potential mitigation strategies. Key Features: • Covers all the key aspects of digital transformation required to build a career in consulting and implementation of digital strategy in business • Cases and examples from multiple industrial sectors to aid understanding of real-life practices and implementation of digital transformation • Structured in a reader-friendly manner to engage students, instructors, and junior and mid-level executives • Assumes no prior understanding of strategy, product development or process innovation
List(s) this item appears in: Public Policy & General Management
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Item type Current library Collection Call number Copy number Status Date due Barcode
Book Book Indian Institute of Management LRC
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Public Policy & General Management 658.4063 PIN (Browse shelf(Opens below)) 1 Checked out 01/23/2024 003734

Digital transformation is the process of changing conventional business models enabled by digital technologies. This involves strategically deploying digital technologies to create differential value of an organization. Digital transformation encompasses strategy changes, business model innovation, product and process innovation, and organizational innovation, all wrapped in a layer of newer technologies.

This textbook helps define transformation and digitalization and contrasts them with digitization and automation. The book also presents a comprehensive digital strategy framework and describes each of its elements through several examples and exhibits. It provides useful insights into industry-specific cases, suggests detailed templates for digital implementation, and describes the risks in execution of digitalization and potential mitigation strategies.

Key Features:

• Covers all the key aspects of digital transformation required to build a career in consulting and implementation of digital strategy in business

• Cases and examples from multiple industrial sectors to aid understanding of real-life practices and implementation of digital transformation

• Structured in a reader-friendly manner to engage students, instructors, and junior and mid-level executives

• Assumes no prior understanding of strategy, product development or process innovation

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