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1.
A framework for marketing management

by Kotler, Philip | Keller, Kevin Lane.

Edition: 6thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KOT.
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Marketing 5.0: technology for humanity

by Kotler, Philip | Kartajaya, Hermawan | Setiawan, Iwan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KOT.
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