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21.
Expert secrets: the underground playbook for converting your online visitors into lifelong customers

by Brunson, Russell.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Hay House Publishers India Pvt. Ltd. 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BRU.
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22.
Romancing the brand: how brands create strong, intimate relationships with consumers

by Hilloran, Tim.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: San Francisco Jossey-Bass 2014Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 HIL.
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23.
Traffic secrets: the underground playbook for filling your websites and funnels with your dream customers

by Brunson, Russell.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Hay House Publishers India Pvt. Ltd. 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BRU.
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24.
Hug your haters: how to embrace complaints and keep your customers

by Baer, Jay.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Portfolio Penguin 2016Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 BAE.
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