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1.
The new age of innovation: driving co-created value through global networks

by Prahalad, C. K | Krishnan, M. S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 PRA.
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The relationship marketer: rethinking strategic relationship marketing

by Hougaard, Soren | Bjerre, Mogens.

Edition: 2ndMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Springer 2009Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 HOU.
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