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1.
Consumer expectations: micro foundations and macro impact

by Curtin, Richard Thomas.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Cambridge University Press 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 CUR.

2.
Consumer behavior: a digital native

by Jain, Varsha | Schultz, Duane | Sheth, Jagdish N.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 JAI.

3.
Chinese consumers: exploring the world's largest demographic

by Sethi, Ashok.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Singapore Palgrave Macmillan 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 339.470951 SET.

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