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1.
Smart persuasion: how elite marketers influence consumers

by Aime, Philippe | Gruunbeck, Jochen.

Publication details: United Kingdom Convertize Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 AIM.
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Sell like crazy: how to get as many clients, customers and sales as you can possibly handle

by Suby, Sabri.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: King Kong 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.85 SUB.
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3.
Conversational marketing: how the world's fastest growing companies use chatbots to generate leads 24/7/365 (and how you can too)

by Cancel, David | Gerhardt, Dave | Devaney, Erik [Editor].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 381 CAN.

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