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Integrated marketing communication: advertising and promotion in a digital world by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 JUS.
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Paid attention: innovative advertising for a digital world by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 YOK.
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