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1.
The choice factory: 25 behavioural biases that influence what we buy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Harriman House Ltd. 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 SHO.
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Consumer culture theory  by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage Publications Ltd. 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 306.3 ARN.
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