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Handbook on the psychology of pricing: 100+ effects on persuasion and influence every entrepreneur, marketer and pricing manager needs to know

by Husemann-Kopetzky, Markus.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: USA Pricing School Press 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 HUS.
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Regression analysis: an intuitive guide for using and interpreting linear models

by Frost, Jim.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: USA Jim Publishing 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 519.536 FRO.
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