000			02247nam a22002297a 4500
999			_c2076 _d2076
005			20220321104441.0
008			220321b ||||| |||| 00| 0 eng d
020			_a9789354600845
082			_a658.4012 _bDES
100			_aDess, Gregory G. _96030
245			_aStrategic management: creating competitive advantages
260			_bMcGraw Hill Education (India) Pvt. Ltd. _aChennai _c2021
300			_aVarious pages
365			_aINR _b895.00
504			_aPART 1 STRATEGIC ANALYSIS 1 Strategic Management: Creating Competitive Advantages 2 Analyzing the External Environment of the Firm: Creating Competitive Advantages 3 Assessing the Internal Environment of the Firm 4 Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources PART 2 STRATEGIC FORMULATION 5 Business-Level Strategy: Creating and Sustaining Competitive Advantages 6 Corporate-Level Strategy: Creating Value through Diversification 7 International Strategy: Creating Value in Global Markets 8 Entrepreneurial Strategy and Competitive Dynamics PART 3 STRATEGIC IMPLEMENTATION 9 Strategic Control and Corporate Governance 10 Creating Effective Organizational Designs 11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization 12 Managing Innovation and Fostering Corporate Entrepreneurship PART 4 CASE ANALYSIS 13 Analyzing Strategic Management Cases Cases Indexes
520			_aOverview Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor
650			_aStrategic Management _95696
700			_aLumpkin, G. T. _96031
700			_aEisner, Alan B. _96032
700			_aMcNamara, Gerry. _96033
942			_2ddc _cBK